From 
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Metacafe founder Arik Czerniak says that online video sites like his are changing the way so-called user-generated content is perceived by consumers as well as broadcasters and advertisers.
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World’s Largest Independent Video Site Keeps Pace with Rapid Growth in American Viewership, Producer Rewards Program and Media Partnerships
PALO ALTO, Calif.–(BUSINESS WIRE)–Metacafe, the world’s largest independent video site, today announced that it has expanded its team with several new key executive hires. The company, which has headquarters in Palo Alto, California, has also opened an office in New York City to better serve its advertisers and media partners.
Top three creators take home over $20,000 each based on total views of their short videos on the Metacafe site
Palo Alto, CA – January 10, 2007 – Metacafe, the world’s largest independent video site, today announced that the Producer Rewards™ program continues to deliver unprecedented earnings and visibility for content creators around the world. Two months after going live, Producer Rewards videos have been seen more than 27 million times. The top 8 creators have earned more than 10,000 each, and three creators have taken home more than $20,000 apiece.
From
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When people tell you YouTube.com is the place to go for online videos of Legorobots and endearingly irate house pets, they’re forgetting an important thing: Metacafe.com — a Web site that bills itself as the largest independent video site in the world.
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