SAN FRANCISCO – February 3, 2012 – The Metacafe Entertainment Network (M.E.N.), the leading creator, programmer and distributor of short-form video entertainment for guys, today launched its Facebook Timeline App.  As one of the first video sites to utilize the new Facebook Timeline and Open Graph functionality, M.E.N. is making it even easier for consumers to share and discover premium entertainment content on Facebook.

“Instant video sharing and consumer curation of content is on the rise as more people express themselves via social media and serve as tastemakers among their friends,” said Ziv Kabaretti, VP of Product for M.E.N. “With the new M.E.N. app, our viewers can now easily tell their stories through the movies, video games, action sports and entertainment-related videos they post to their Facebook Timeline.”

Using the new app is as simple as clicking the new “Add to Timeline” button when watching a video on M.E.N. and installing the app on Facebook.  The video automatically populates on the social timeline, and “frictionless sharing” is easily controlled via a simple On/Off button incorporated into the M.E.N. video watch page.

About M.E.N.:  Video Entertainment for Guys
The Metacafe Entertainment Network – M.E.N. – is the leading creator, programmer and distributor of short-form video entertainment for guys.  We specialize in movies, video games and live action sports, keeping today’s M18-34 entertainment enthusiasts in the loop on what’s trending in the categories they care about most.  We’ve partnered with premier content providers in each category we cover, and our dedicated team of editorial experts and production specialists delivers a steady stream of original, exclusive and handpicked video entertainment content that drives hundreds of millions of video views each month – on our owned-and-operated sites and via preferred publisher partners.   A privately held company, Metacafe, Inc. is headquartered in San Francisco and has offices in New York City, Los Angeles and London.

Media Contact:

Suzi Owens for Metacafe:  sowens@blancandotus.com, 415-856-5125

Expansion Reflects Increased Demand from Brand Marketers Targeting Male Entertainment Enthusiasts

SAN FRANCISCO – October 4, 2011 – Reflecting brand advertiser demand for premium short-form video content online, the Metacafe Entertainment Network (M.E.N.), today announced further expansion of its sales team. With revenues for the first half of 2011 up 70 percent compared to the same time period last year, Metacafe continues to advance its industry leadership. The new hires will support growth of the recently announced M.E.N., which underscores the company’s commitment to keeping 18- to 34- year-old male entertainment enthusiasts in the loop on what’s trending in the categories of movies, games and action sports and creates scalable ways for brand advertisers to connect with this hard-to-reach demographic.

New hires include:

• Jon Harrison, senior director of mid-west sales – based in Chicago

Harrison brings 15 years of digital media sales experience to his leadership role in establishing M.E.N.’s presence in the Midwest territory and working closely with leading brands and agencies in the region. He previously held senior sales positions for companies such as Break Media, Fox Interactive Media and RollingStone.com.

• Marisa Polin, regional sales manager – based in New York City

Polin brings extensive media and marketing experience to her role in M.E.N.’s Midtown Manhattan office. She previously served as Digital Media Supervisor for Mindshare New York, after holding media management positions at both 360i Media and Media Com.

“As a first-of-its-kind online entertainment network super-serving guys, M.E.N. provides a unique and compelling opportunity for marketers seeking to closely associate with premium entertainment content and connect with a critical mass of influential young adult male consumers,” said Brent Fraser, vice president of global sales for M.E.N.  “This proposition is resonating with marquee brand advertisers, and we’re building out our team to meet client demand and fuel continued growth in key markets.”

About M.E.N.:  Video Entertainment for Guys
The Metacafe Entertainment Network – M.E.N. – is the leading creator, programmer and distributor of short-form video entertainment for guys.  We specialize in movies, video games and live action sports, keeping today’s M18-34 entertainment enthusiasts in the loop on what’s trending in the categories they care about most.  We’ve partnered with premier content providers in each category we cover, and our dedicated team of editorial experts and production specialists delivers a steady stream of original, exclusive and handpicked video entertainment content that drives hundreds of millions of video views each month – on our owned-and-operated sites and via preferred publisher partners.   A privately held company, Metacafe, Inc. is headquartered in San Francisco and has offices in New York City, Los Angeles, Chicago and London.

Media Contact:

Kelly Maxwell for Metacafe: kmaxwell@blancandotus.com 415-856-5176

M.E.N. Addresses Growing Demand for Original, Exclusive and Curated Video Entertainment Content
in the Categories Guys Care About Most – Movies, Games and Live Action Sports

SAN FRANCISCO – September 29, 2011 – To meet growing demand for premium short-form video content Metacafe, Inc., today introduced the Metacafe Entertainment Network (M.E.N.), a collection of owned-and-operated sites and preferred publisher partners that together represent a first-of-its-kind online entertainment network for young men that super-serves movie, game and action sports enthusiasts a

Designed to keep today’s male 18 to 34 year-old entertainment enthusiasts in the loop on what’s trending in the categories they care about most, M.E.N. features more exclusive, original and curated short-form video entertainment content in the categories of movies, games and action sports than any other digital media company.

“In today’s digital media world, there are two things brand advertisers care about most:  Close association with premium content and broad reach among a target demographic,” said Erick Hachenburg, CEO of M.E.N.  “The Metacafe Entertainment Network addresses both priorities and is a natural evolution of our business and shifting media consumption habits from TV to more interactive forms of entertainment.”

Premium online video content is changing the way consumers think about entertainment and how brands approach advertising.   Recent research from Frank N. Magid Associates revealed that 39 percent of men ages 18 to 34 watch online video content daily and that among this group the computer now outpaces the television as the primary medium for entertainment.   With the launch of M.E.N., Metacafe is meeting this demand for great content and creating scalable ways for marketers to connect with this hard-to-reach demographic.

“Metacafe is known for its signature style of showcasing trending entertainment stories with a comedic edge and celebratory tone that keeps our viewers coming back for more every day,” said Steven Horn, vice president of editorial programming for M.E.N.  “We’re now taking this one step further, introducing our unique approach to total curation with new videoblog-style properties called ‘Loops’ that super-serve avid fans. We will also be introducing new original made-for-the-Web shows that provide a unique perspective on the week’s top entertainment stories.”

M.E.N. flagship properties include:

• MetaMovies:  Celebrating the movies guys love with insider access, exclusives and the best clips
• MetaGames:  Featuring the must-see trailers, clips, walkthroughs and perspectives on the hottest games
• Loops:  Deeper curated dives into the movie, game and entertainment genres guys love including:

-   Sci-Fi Loop:  From creatures to space odysseys, the best clips and sci-fi commentary

-   Horror Loop:  If it bleeds, it leads – so much video for the horror fan it’s frightening

-   Gamer Loop: The people and personalities powering games and the gamer universe

-   Hook:  The must-see videos in entertainment that have the whole Net watching

-   Babes:  The badass babes you must see from movies, video games and TV

• Live Sports:  Primo action sports events all in one place, live and on-demand
• Preferred Publisher Partners:   Targeted entertainment sites that prominently feature M.E.N. video content, including the breakout hit celebrity interview series “Metacafe Unfiltered,” which drives millions of video views each month.

About M.E.N.:  Video Entertainment for Guys
The Metacafe Entertainment Network – M.E.N. – is the leading creator, programmer and distributor of short-form video entertainment for guys.  We specialize in movies, video games and live action sports, keeping today’s M18-34 entertainment enthusiasts in the loop on what’s trending in the categories they care about most.  We’ve partnered with premier content providers in each category we cover, and our dedicated team of editorial experts and production specialists delivers a steady stream of original, exclusive and handpicked video entertainment content that drives hundreds of millions of video views each month – on our owned-and-operated sites and via preferred publisher partners.   A privately held company, Metacafe, Inc. is headquartered in San Francisco and has offices in New York City, Los Angeles and London.

Media Contact:

Suzi Owens for Metacafe:  sowens@blancandotus.com, 415-856-5125

Research Shows Males Aged 18-34 Now Primarily Access Entertainment from their PCs/Laptops

SAN FRANCISCO – July 22, 2011 – Metacafe today unveiled the findings of its annual sponsored study on online video consumption, revealing that television is no longer the primary entertainment device for males aged 18-34 (M18-34). Sixty-eight percent of M18-34 state that the PC/laptop is the entertainment device they “can’t live without” – beating out both the television (53 percent) and video game consoles (39 percent). The research was conducted by Frank N. Magid Associates as part of the Magid Media Futures™ 2011 study, which focuses on consumer behavior and preferences across media and technology platforms.

“Today’s young male consumers are entertainment enthusiasts and influencers who live online and consider their laptop or PC the center of their universe,” said Erick Hachenburg, CEO of Metacafe.  “For those of us in the content business, this means we need to deliver an experience that feeds this voracious appetite for short-form video entertainment.  For brand advertisers, this means that the young male audience is getting harder and harder to reach if online isn’t a primary part of media plans.”

The research also provided broader insights into what consumers are watching online and how they’re accessing digital entertainment content.   Key findings include:

• 39% of M18-34 online video viewers consider the laptop/PC their primary medium for entertainment, compared to 28% citing the television and 14% citing a video game console.
• Online video viewership overall continues to surge, with 23% of survey respondents watching daily, compared to 13% in 2010.
• M18-34 viewers watch 7.8 hours of online video weekly, compared to 5.6 hours per week among all viewers ages 8 to 64.
• M18-34 viewers expect to watch 10% more online video in the next 12 months, as compared to their current viewing behaviour.
• 66% of online video viewers regularly watch premium short-form content, including music videos, movies trailers/clips, TV preview/clips, sports highlights, video game content, comedy sketches, and web originals.
• 24% of online video viewers watch content on a mobile device, such as mobile phone or wireless tablet.
• 25% of online video viewers access the Internet through their TV set, with an additional 34% also interested in doing so.

“Online video is an increasingly important part of the overall entertainment mix for consumers – especially young male influencers,” said Mike Vorhaus, president of Magid Advisors.  “We are in the middle of a fundamental change – from a culture in which the television set and TV programming are the de facto standard to one in which computing devices and Internet programming are ever more important for 18- to 34-year olds and the advertisers who speak to them.”

This research is part of the Magid Media Futures^TM Practice, which surveys consumers annually to identify trends and help clients implement product and marketing strategies that address them. The online video portion of the 2011 study was sponsored by Metacafe. A complete summary of the online video portion of the Magid Media Futures™ 2011 is available for download on the Magid site. The study was conducted in May 2011.

About Metacafe – The Video Entertainment Engine
Metacafe is the first entertainment destination solely dedicated to showcasing the best videos from the world of Movies, Video Games, Sports, Music and TV. Metacafe is the trusted source that keeps millions of viewers plugged into their entertainment passions every day. The company connects marquee brand advertisers with their target consumers via close association with the most popular entertainment content on the Web. Metacafe attracts more than 15 million unique monthly U.S. viewers^[1]. The privately held company is headquartered in San Francisco, with offices in New York City, Los Angeles, London and Tel Aviv. For more information – and millions of entertaining videos – visit www.metacafe.com.

About Frank N. Magid Associates
Frank N. Magid Associates, the world leader in research-based consultation, applies the most rigorous research methods available to study behaviors, attitudes and intentions of your audience. Our knowledge base is substantive, encompassing thousands of research studies and consultation engagements. Founded in 1957, Frank N. Magid Associates has provided strategic insight and direction for clients in 37 countries around the world. We have developed an international reputation for excellence that spans multiple industries. Our 350 experienced professionals and operations staff serve clients around the world from headquarters in Minneapolis, Minnesota and offices in New York, Los Angeles and Marion, Iowa. More information is available at www.magid.com.

Media Contact:

Suzi Owens for Metacafe:  mailto:sowens@blancandotus.com,  415-856-5125

7 Featured Made-for-the-Web Shows Garner Record-Breaking
Online Views of More Than 6 Million

SAN FRANCISCO – July 8, 2011 –Metacafe and Strike.TV announced today that “Dwelling” was voted as the winning original Web series in the ‘MetaVote’ contest, which generated more than six million video views in one month’s time. The contest introduced seven original Web series from award-winning TV and screenwriters, such as the writers of “The Office,” “Die Hard” and “Malcolm in the Middle” to Metacafe’s audience of 12 million[i]. Viewers were invited to vote for their favorite show, and “Dwelling” received 34 percent of audience votes. As a winner of the contest, “Dwelling,” will be awarded a second season exclusively on Metacafe, supported by a sponsoring brand advertiser who may be integrated into the show’s content.

“MetaVote demonstrates the power of short-form video entertainment and consumers’ desire to see more made-for-the-Web original series from Hollywood talent,” said Steven Horn, VP of programming at Metacafe. “One of our marketing partners now has the opportunity to closely align with “Dwelling,” a series that has already proven exceptionally popular with our influential audience of young male ‘entertainment drivers’ who often define breakout hits in the entertainment world.”

“Dwelling” is written and directed by Anthony Q. Farrell, writer of NBC’s “The Office” and three-time Writer’s Guild Award nominee. It is the story of three roommates who willingly share a house, but unwillingly share their lives. The ‘MetaVote’ channel showcasing this winning series is live at www.metacafe.com/metavote.

“Bringing ‘Dwelling’ to life on the Web is one of the most fun and rewarding projects I’ve ever worked on and the new episodes will hopefully be even more innovative and entertaining,” said Anthony Farrell, writer and director of the winning series. “It’s an honor to win the MetaVote program, and we look forward to exceeding both viewer and sponsor expectations with a fresh batch of hilarity.”

Talent included in the ‘MetaVote’ contest was selected from Strike.TV, which is focused on leveraging the talent of proven writers with TV and movie successes. In addition to “Dwelling,” other highly-entertaining original short-form shows in the contest included, “Unknown Sender,” “Coma, Period,” “Let’s Get Laid,” “Daryl from OnCar,” “Hildy Hildy” and “B-Rock.”

“We’re thrilled with Metacafe’s support, forward-thinking and aggressive marketing and promotion of our various Web series. During the month-long contest, Metacafe’s daily promotion across its site and social channels created a really positive buzz which drew large audience numbers that rival traditional TV,” said Peter Hyoguchi, co-founder and CEO of Strike.TV. “With this magical combination of talented, professional creators like Anthony Farrell and the powerful marketing muscle of Metacafe we are seeing the birth of a sustainable Internet television industry. We plan to continue providing high-quality, original Web series programming to this ever-growing audience of passionate entertainment enthusiasts.”

About Metacafe – The Video Entertainment Engine

Metacafe is the first entertainment destination solely dedicated to showcasing the best videos from the world of Movies, Video Games, Sports, Music and TV. Metacafe is the trusted source that keeps millions of viewers plugged into their entertainment passions every day. The company connects marquee brand advertisers with their target consumers via close association with the most popular entertainment content on the Web. Metacafe attracts 12 million unique monthly U.S. viewers. The privately held company is headquartered in San Francisco, with offices in New York City, Los Angeles, London and Tel Aviv. For more information – and millions of entertaining videos – visit www.metacafe.com.

About Strike.TV

Strike.TV was created by professional screenwriters during the 2007/2008 Writer’s Strike to provide an Internet platform for high quality, independently produced web series. Since then, Strike.TV has distributed over sixty series with over two hundred webisodes created by some of the finest talent in the entertainment business, both behind and in front of the camera. Contributors include writers of Saturday Night Live, Star Trek: The Next Generation, Die Hard, 48 Hours, Tomb Raider, The Daily Show, The Office, Top Gun, The Black Stallion, Prairie Home Companion,  Magnum PI, Malcolm in the Middle, Mad TV, Touched by an Angel, How I Met Your Mother, Robot Chicken, The Hulk, General Hospital, Farscape and many more. Contributing actors include Brad Pitt, Timothy Dalton, Kristen Wiig (SNL), Mindy Kaling (The Office),  Brandon Routh (Superman Returns), Aasif Mandvi (The Daily Show) and legendary Bob Newhart.

Media Contacts:

•           Suzi Owens, for Metacafe:  sowens@blancandotus.com, 415-856-5125

•           Bobbi Marcus, for Strike.TV:  bobbi@bobbimarcuspr.com, 310.889.9200

Expansion Supports Increased Advertiser Demand
for Premium Video Entertainment and Engaged Young Male Audience

SAN FRANCISCO – June 30, 2011 – Metacafe today announced it has hired three new sales people to serve brand marketers across the U.S. and meet growing advertiser demand.  With 2011 year-to-date revenues up more than 70 percent over the first half of 2010, Metacafe continues to advance its industry leadership through a unique approach to showcasing exclusive, original and curated premium video content programmed for today’s M18-34 viewers.

• Derek Rudd, Vice President of East Coast Sales – based in New York City
  Rudd brings more than a decade of experience in developing and delivering innovative content-based, cross-platform advertising solutions for Fortune 1000 brand marketers.   He previously worked at IGN as the vice president of sales focused on consumer brands.  And he’s held a number of sales leadership positions with companies including Double Fusion, Real Networks, SocialMedia.com and Piczo.

• Dana Drazin, East Coast Sales Director – based in New York City
  Drazin brings expertise in social media and online video, having held senior sales roles with companies including Ad.ly, SocialVibe, Gorilla Nation and Specific Media.

• Garo Khachatoorian, Regional Sales Manager – based in Los Angeles
  Khachatoorian brings expertise in digital media for entertainment and brand marketers, having previously worked for both ScanScout and VideoEgg after starting his career as a senior online planner at Mediaedge.

“Metacafe is committed to being a go-to partner for the world’s most premium brands targeting young male audiences,” said Brent Fraser, vice president of global sales for Metacafe.   “Our unique approach to video entertainment is proving successful with viewers and marketers alike, and these new hires will help accelerate our revenue momentum as we enter the second half of the year and gear up for the holiday selling season.”

About Metacafe – The Video Entertainment Engine

Metacafe is the first entertainment destination solely dedicated to showcasing the best videos from the world of Movies, Video Games, Sports, Music and TV. Metacafe is the trusted source that keeps millions of viewers plugged into their entertainment passions every day. The company connects marquee brand advertisers with their target consumers via close association with the most popular entertainment content on the Web. Metacafe attracts more than 15 million unique monthly U.S. viewers^[1]. The privately held company is headquartered in San Francisco, with offices in New York City, Los Angeles, London and Tel Aviv. For more information – and millions of entertaining videos – visit www.metacafe.com.

Media Contact:

Kelly Maxwell for Metacafe: kmaxwell@blancandotus.com 415-856-5176

Invites Viewers to Vote for Favorite Web Series and Bring Season 2 to Life on Metacafe

SAN FRANCISCO – May 25, 2011 – To satisfy the demand for new online video programming well-suited to the entertainment passions of today’s 18 to 34 year old consumers, Metacafe has teamed with Strike.TV to introduce seven original Web series from award-winning TV and movie writers to the Metacafe audience of 12 million unique monthly U.S. viewers[1]. Viewers are invited to vote for their favorite among the seven series, and the audience-favorite pick will be awarded the honor of bringing a second season to life on Metacafe, supported by a sponsoring brand advertiser who may be integrated into the content. The “MetaVote” channel showcasing these series is live at www.metacafe.com/metavote and voting is open through June 13, 2011.

“The MetaVote contest is a way for top creative talent to get exposure among and feedback from those who know online entertainment best — our audience of entertainment enthusiasts and influencers who define pop culture and determine breakout hits in the social media world,” said Steven Horn, VP of programming at Metacafe. “By teaming with Strike.TV, we are bringing the passion ‘side projects’ of some of the hottest creators in Hollywood direct to our audience.  And, with the resulting launch of season two of the winning show, we are creating a great opportunity for one of our advertising partners to closely align with a Web series that has already proven popular with this influential audience.”

Each featured Web series will present four episodes, typically less than five minutes long, during the voting period. Individual episodes will be featured on the channel with new episodes highlighted each day at 11:00 a.m. PDT.

• Mondays:  Unknown Sender is a wickedly funny suspense series, “curated” by the title character, a mysterious, unseen hacker.  Written by Steven E. de Souza (“Die Hard 1 & 2”, “Tales from Crypt”, “48 HRS.”), it features major guest stars, including former 007 Timothy Dalton, Joanne Whalley (“The Borgias”) and Mindy “Frau Farbissina” Sterling.
• Tuesdays:  Coma, Period conceived by accomplished writer/director Rick Castañeda, is a darkly irreverent comedy about our inept hero, Dan (starting comedian Rob Delaney), and the ways he torments and rewards himself in the stasis of being in a coma.
• Wednesdays:  Let’s Get Laid is the story of Jennifer, a chronic short-term dater, who guides her best friend, the newly-single Melissa, through the unwritten rules of the young dating world. Created by and starring Melissa Hunter and Jennifer Cron, two young, up-and-coming writers and producers.
• Thursdays:  Dwelling is a story of three roommates who willingly share a house, but unwillingly share their lives, written and directed by Anthony Q. Farrell, writer of NBC’s “The Office” and three-time Writer’s Guild Award nominee.
• Fridays:  Daryl from OnCar is the story of a rogue customer service rep who inflicts his will upon the life of an ordinary man. This award-winning comedy short is written and created by Russ Carney and Ron Corcillo, who also wrote, “Malcolm in the Middle.”
• Saturdays:  Hildy Hildy is an animated series about the world of an outsider, a poet and a caffeinated visionary. Created, written and produced by Patricia Scanlon and directed by Dan Lund, whose credits include; “The Simpsons,” “The Princess and the Frog,” “Aladdin” and “The Lion King.”
• Sundays: B-Rock is a no-holds-barred cartoon about President Obama’s secret identity as a hip hop superhero. It is produced by BRP1 Productions and created/written by Wayne Stamps, whose credits include; UPN’s “Moesha” and “The Parkers,” Disney Channel’s animated series “The Proud Family”, and Nickelodeon’s “Just Jordan.”

“Our focus at Strike.TV is to bring high-quality and highly entertaining original programming to the Web, leveraging the talents of proven writers with TV and movie successes,” said Peter Hyoguchi, co-founder and CEO of Strike.TV. “The shows featured in the MetaVote program are great examples of this, and we’re excited to introduce them to the Metacafe audience. While it’s hard for me to pick a favorite, I look forward to learning which proves most popular with viewers and rewarding the winning creator. This is a great opportunity to bring a second season to life in partnership with Metacafe and supported by a brand advertiser who recognizes the power of online entertainment in connecting with younger audiences.”

About Metacafe – The Video Entertainment Engine

Metacafe is the first entertainment destination solely dedicated to showcasing the best videos from the world of Movies, Video Games, Sports, Music and TV. Metacafe is the trusted source that keeps millions of viewers plugged into their entertainment passions every day. The company connects marquee brand advertisers with their target consumers via close association with the most popular entertainment content on the Web. Metacafe attracts 12 million unique monthly U.S. viewers. The privately held company is headquartered in San Francisco, with offices in New York City, Los Angeles, London and Tel Aviv. For more information – and millions of entertaining videos – visit www.metacafe.com.

About Strike.TV

Strike.TV was created by professional screenwriters during the 2007/2008 Writer’s Strike to provide an Internet platform for high quality, independently produced web series. Since then, Strike.TV has distributed over sixty series with over two hundred webisodes created by some of the finest talent in the entertainment business, both behind and in front of the camera. Contributors include writers of Saturday Night Live, Star Trek: The Next Generation, Die Hard, 48 Hours, Tomb Raider, The Daily Show, The Office, Top Gun, The Black Stallion, Prairie Home Companion,  Magnum PI, Malcolm in the Middle, Mad TV, Touched by an Angel, How I Met Your Mother, Robot Chicken, The Hulk, General Hospital, Farscape and many more. Contributing actors include Brad Pitt, Timothy Dalton, Mindy Kaling (The Office), Kristen Wiig (SNL),  Brandon Routh (Superman Returns), Aasif Mandvi (The Daily Show) and legendary Bob Newhart.

Media Contacts:

Kelly Maxwell, for Metacafe:  kmaxwell@blancandotus.com, 415-856-5176

New Weekly Show Hosted by Comedian Matt Zaller Keeps Viewers Plugged In to Top Entertainment Stories

SAN FRANCISCO – March 11, 2011 – Underscoring its position as the leading online video entertainment site for today’s entertainment drivers, Metacafe today announced “Trending Topics.” This new original weekly show airs every Friday, featuring the week’s top entertainment stories in the Twitterverse, illustrated by the video clips that bring them to life.

The show is hosted by comedian Matt Zaller, best known for his “Metacafe Unfiltered” celebrity interviews, including Matt Damon and Emily Blunt of The Adjustment Bureau and Justin Bieber of Never Say Never. “Trending Topics” is a humorous look at the must-see, must-share videos of the week in the categories of movies, video games, sports, music and TV. Building on Metacafe’s distinctive editorial voice, each episode lasts approximately three minutes and features video snippets of the week’s top stories, presented in a way that makes it easy for viewers to watch the full video clips of their favorite trending story.

“We have created a video entertainment engine that is fueled by more exclusive, original and curated premium video content than any other entertainment destination on the Web,” said Steven Horn, vice president of programming for Metacafe. “With ‘Trending Topics,’ we’re creating new entertainment experiences tuned for today’s 18- to 34-year old entertainment drivers, the enthusiasts and influencers who define pop culture and determine breakout hits in the social media world.”

Who: Metacafe and host Matt Zaller

What:  Trending Topics, new original weekly show featuring the week’s top entertainment stories in the Twitterverse

When: Every Friday

Where: www.metacafe.com/trendingtopics/

About Metacafe – The Video Entertainment Engine

Metacafe is the first entertainment destination solely dedicated to showcasing the best videos from the world of Movies, Video Games, Sports, Music and TV. Metacafe is the trusted source that keeps millions of viewers plugged into their entertainment passions every day. The company connects marquee brand advertisers with their target consumers via close association with the most popular entertainment content on the Web. Metacafe attracts nearly 14 million unique monthly U.S. viewers[1]. The privately held company is headquartered in San Francisco, with offices in New York City, Los Angeles, London and Tel Aviv. For more information – and millions of entertaining videos – visit www.metacafe.com.

Media Contact:

Suzi Owens for Metacafe:  sowens@blancandotus.com, 415-856-5125

Doug Perry, Former Editor-In-Chief of IGN Entertainment, Hired to Lead Metacafe Video Games

SAN FRANCISCO – December 15, 2010 – Bolstering its position as the leading video entertainment site for today’s 18- to 34-year-old entertainment drivers, Metacafe today launched Metacafe Video Games, the first curated video showcase solely dedicated to video games. Featuring more original and exclusive video games-related video content than any other site of its kind, Metacafe Video Games is dedicated to keeping gamers plugged into their passions.

Doug Perry, a 16-year game industry veteran, is leading Metacafe Video Games as editorial programming director. He served as editor-in-chief of multiple channels at IGN Entertainment for more than a decade, and his commentary has been featured in many media outlets, including CNN Headline News, Spike TV, MTV, G4 and the BBC. He most recently served as director of content at Daily Radar, a Future US property, following a stint leading editorial direction for GameTap, part of Turner Media.

“Telling the story via video is central to what makes Metacafe different – and so relevant for today’s 18- to-34-year-olds, who increasingly rely on online video as a primary source of information and entertainment,” said Perry. “No one is sourcing, creating and curating more premium video game-related video content than Metacafe. This provides us a significant advantage with consumers, content partners and advertisers alike.”

Joining Perry on the Metacafe Video Games team is pop culture and tech writer Scott Pierce, whose articles on Avatar, Salt, and Resident Evil have appeared in Wired and Popular Mechanics magazines.

Under Perry’s leadership, Metacafe Video Games creates, curates and aggregates:

•       Feature stories, interviews, previews and reviews of the latest game releases for every major console, the PC and mobile devices

•       Exclusive “first look” trailers for major releases from leading game publishers

•       Live coverage and highlights from key game industry events, such as E3, GDC and TGS

•       Unique editorial franchises such as “MetaMotion,” which showcases the latest games for today’s motion-sensor consoles, “Meta Arcade,” which features retrospectives on the evolution of popular gaming franchises and the 2010 Holiday Gift Guide, which highlights wishlist-worthy items for gamers

•       Original Web series such as “MetaMinute,” which features Metacafe Video Game Editors’ perspective on new and upcoming releases

•       Video highlights from premium content partners including IGN, GamePro, GamesRadar, GamerTV Live, The Jace Hall Show and others

•       Active social media extensions, including Facebook and Twitter (@MetacafeGames)

The launch of Metacafe Video Games follows the successful launch of Metacafe Movies earlier this year, with future efforts in Sports, Music and TV expected to follow in early 2011.

About Metacafe® – Entertainment That Connects

Metacafe^® is the first entertainment destination solely dedicated to showcasing the best videos from the world of Movies, Video Games, Sports, Music and TV. Metacafe is the trusted source that keeps millions of viewers plugged into their entertainment passions every day. Metacafe helps connect marquee brand advertisers with their target consumers via close association with the most popular entertainment content on the Web.  Metacafe attracts more than 12 million unique monthly U.S. viewers[1]. The privately held company is headquartered in San Francisco, with offices in New York City, Los Angeles, London and Tel Aviv.  For more information – and millions of entertaining videos – visit www.metacafe.com.

Media Contact:

Suzi Owens for Metacafe:  sowens@blancandotus.com, 415-856-5125

Electronic Arts, KONAMI, Sega, Ubisoft, Summit Entertainment and The Weinstein Company
Anchor “Shocktober Showcase” of Must-See Movie and Video Game Highlights

San Francisco – October 7, 2010 – Underscoring its leadership position as the first entertainment destination solely dedicated to showcasing the best videos from the world of movies, video games, sports, music and TV, Metacafe^®, today unveiled its “Shocktober Showcase” channel that will feature two new exclusive videos – one in movies and one in video games – every day throughout the month of October.  The showcase features sneak peeks, behind-the-scenes clips, featurettes and original commentary on the most highly anticipated movie and video game releases of late 2010 and early 2011, providing Metacafe’s 17 million unique monthly U.S. viewers[1] unmatched access to the entertainment content they crave.

“Shocktober is the perfect way to showcase Metacafe’s unique position as a curated video entertainment experience for  ‘Entertainment Drivers,’ the audience of male 18 to 34 year-old enthusiasts and influencers who define pop culture and determine breakout hits in social media,” said Steven Horn, vice president of programming, Metacafe. “Our editorial team of entertainment experts is setting a new standard in online video by bringing an entire month of daily exclusives and originals around what’s buzzing this fall in video games and movies.”

Metacafe premium content partners providing exclusive videos as part of the Shocktober program include: Electronic Arts, KONAMI, Sega, Ubisoft, Summit Entertainment and The Weinstein Company.  A partial look at Shocktober Showcase highlights includes:

• Movie Preview Exclusives – with highlights and trailers from fall films such as “RED” and “Nowhere Boy”
• Game Preview Exclusives – with highlights from some of the most anticipated games of the fall including  “Rock Band 3,” “Dance Central,” “Epic Mickey,” “Shaun White Skateboarding,” “Medal of Honor,” “Vanquish,”  and “Castlevania: Lords of Shadow”
• Exclusive Interviews and Behind-the-Scenes Clips – featuring some of the best movies and games of October and beyond, plus “Metacafe Unfiltered” interviews with the stars of “My Soul to Take,” New York Comic-Con coverage, Disney’s Warren Spector, KONAMI’s Dave Cox  and the band CashCash
• Entertainment Essentials – such as 21 Essential Films of Fall and 21 Essential Games of Fall

About Metacafe^® – Entertainment That Connects
Metacafe^® is the first entertainment destination solely dedicated to showcasing the best videos from the world of Movies, Video Games, Sports, Music and TV. Metacafe is the trusted source that keeps millions of viewers plugged into their entertainment passions every day. Metacafe helps connect marquee brand advertisers with their target consumers via close association with the most popular entertainment content on the Web.  As the only site to deliver a complete entertainment experience via online video, Metacafe attracts more than 17 million unique monthly U.S. viewers. The privately held company is headquartered in San Francisco, with offices in New York City, Los Angeles, Boston, London and Tel Aviv.  For more information – and millions of entertaining videos – visit www.metacafe.com.

Media Contact:

Suzi Owens for Metacafe:  sowens@bando.com, 415-856-5125